Wellness | Safety

Agriculture for Life Inc.

Ag for Life is a champion for Alberta agriculture. Our primary goal is to educate the next generation of Albertans on the opportunities that agriculture affords for a safe and sustainable future.

Our Story

Why We Exist

Founded in 2011 Agriculture for Life (Ag for Life) is a charitable organization that seeks to foster a deeper appreciation and understanding of the value of the agriculture sector to our health and to our future. We accomplish our mission through the development and delivery of impactful educational programs and awareness raising activities. Through these efforts, we envision healthier communities, a sustainable and safe agriculture sector and a world that has a stable and healthy food supply.

It has been said that Canada should be a world food superpower leading the way in overcoming problems related to food production and land management, including health and nutrition, land use planning and natural resource conservation. In a rapidly changing world, with an ever growing population, the need for sustainable agriculture is imperative.

At Ag for Life we believe innovative solutions to these problems lie within the grasp of the next generation and as such we are committed to delivering impactful and thought-provoking agriculture-based educational experiences for K to 12 students in rural and urban settings throughout the province designed to stimulate thinking, problem-solving and collaboration.

Our Impact

What We Do

Know Your Food
Do you know where your food comes from? Many people don’t. Know Your Food showcases Alberta’s agriculture and agri-food industries and their commitment to safe and nutritious food production. The intent is to champion and address many of today’s public trust issues concerning food production and origin of food, targeting consumers, educators, and students.

Know Your Food brings together factual information pertaining to agriculture and food sources and origins. This collaboration will involve others in the food and agriculture industry. This collaboration will aim to curate information in all areas to create a collaborative, authentic and dedicated atmosphere to ensure unbiased information around agriculture and food production. Themes include an agriculture in Alberta overview; Science, Technology & Innovation; Careers in Agriculture; Food Security & Food Waste; Animal Welfare; Climate and Environment.

The Know Your Food Education Trailer brings food knowledge and awareness directly to communities, schools, fairs, rodeos and other events. A series of self-guided stations will address visitors’ most frequently asked questions relating to sustainable food production, Alberta agriculture and general food production.

Your donation helps educate Alberta to make informed and healthy food choices!

Rural Safety Unit
The all-new, much anticipated Rural Safety Unit travels to rural schools, communities, fairs, and other events throughout Alberta to educate, encourage and promote safety. The program is aimed at rural grade 4 to 12 students, volunteers, teachers, young farm workers and farm families, who live on, work, play, or visit farms and ranches.

The Rural Safety Unit has seven interactive stations that include hazard identification, large animals, equipment, utilities, chemicals and personal protective equipment. The stations are hands-on, offering users the opportunity to learn while they engage with digital, tactile and mechanical interactive displays.Modularity has been built into the content so that it can be tailored for various audiences and expanded as needed to meet additional targets and topics. Such topic includes distracted driving and rural road safety. With our focus on youth, these topics are not only relevant, but lifesaving.

Your generous gift helps keep rural youth, families, and communities safe!

AG 101
Helping teachers and students understand the fundamentals and future of agriculture and food production, health and sustainability is the focus of Agriculture for Life’s education program philosophy.  Each year our programs attract hundreds of volunteers who represent all aspects of agriculture in the province, from farmers and ranchers to scientists and industry experts.  These volunteers help us deliver our programming in schools and at special events across the province to over 50,000 Albertans annually helping to build a greater understanding and awareness of agriculture and its fundamental connection to life.

Our Programs

How We Do It

Ag for Life is a charitable organization dedicated to building a greater understanding and appreciation of agriculture and its fundamental connection to life.

We are ALL Agriculture
Agriculture is critical to every aspect of life, whether you are a city-dweller, a canola-grower, rancher, or tend to a backyard garden. It is the foundation of Alberta’s society and economy, and it is our mission to help Albertans understand the incredible depth and opportunity that agriculture affords.

Since 2011, Agriculture for Life (Ag for Life) has played a vital role in educating Albertans about agriculture, food, farming and safety. Working in collaboration with agriculture and education communities, Ag for Life develops, expands and offers hands-on educational programming to children, youth and adults throughout the province and beyond via virtual learning classrooms and other digital assets.

We believe everyone should understand and appreciate where their food comes from, and that those farm families working hard to produce our food stay safe and injury free.

Ag for Life supports the agriculture community by providing agriculture education throughout Alberta.

If you eat, wear clothes, or live in a house, you are a part of agriculture. Agriculture plays a critical role in everyone’s lives and we believe everyone should understand this connection and their influence on the industry as consumers. This is agriculture literacy.

Agriculture literacy is about understanding the connections between agriculture and the environment, food, energy, animals, society, economy, science, and technology. We are ALL agriculture.

To increase agriculture literacy, Ag for Life supports and delivers educational programming to children, youth, and adults across the province with the goal of building a genuine understanding of agriculture and where food comes from.

We believe anyone who gets to work, grow up on or visit a farm is blessed. Agriculture is full of possibilities. However we know it can be a dangerous occupation for primary producers and their families.

The goal of Ag for Life is to greatly reduce the number of farm injury and fatalities by providing educational safety programming to rural Albertan’s of all ages.

At Ag for Life, we deliver hands-on rural and farm safety education programs to children, youth and farm families across Alberta to help raise awareness and understanding about the importance of implementing safe practices on the farm.

Each year, we reach thousands of farm families through our programs, encouraging them to have more conversations about the hazards on their farm and to manage those risks by implementing safety measures.

Together, we can create a culture of safety on the farm and ensure that farm families who work hard to grow our food remain safe and injury free.

Reaching over 90,000 Albertans last year in over 300 communities, Ag for Life continues to expand its programming.

We bring agriculture to life.

We’re in it for Life!

Our Requests

What You Can Do

Agriculture is the foundation of Alberta’s society and economy. The sector nourishes over 7 billion people, creates jobs for millions of Canadians and supports thousands of communities.

Agriculture is Alberta’s number one renewable industry. Given its importance, the agriculture industry deserves corporate and community support in order to realize the economic opportunity it represents. It needs to fulfill its responsibility to Albertans and the world as a food producer.

With your support, Ag for Life programs can continue to expand and reach communities across Alberta. Proceeds will be invested directly into Ag for Life’s rural and farm safety and educational programming initiatives.

We provide several methods for making donations. All donations are eligible for a tax receipt.

General Donation
Make a donation to Ag for Life. Your dollars will go directly to the support of Ag for Life programming across the province, connecting Albertans’ with Agriculture and keeping farm families safe.

In Honour
Make a donation to Ag for Life in honour of an individual(s) or organization.

In Memory
Make a donation to Ag for Life that is in memory of an individual.

Monthly Donation
Make a monthly donation to Ag for Life.

Pay it Forward
Support Rural & Farm Safety programs in schools across Alberta. Make a donation and nomination to a deserving school of your choice to receive a Rural and Farm Safety Day in their community.

Thank you for your support. Each donation will be put to immediate use as we deliver educational programming to improve rural and farm safety and build a genuine understanding and appreciation of the impact agriculture has on lives.


Samantha Carruthers

Manager, Business Development


Charitable Number: 845824507RR0001

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