Why We Exist
Believe in the Gold began in a hospital room where Jacey Uphill adopted BELIEVE as her personal mantra. While fighting her own battle with this unrelenting disease, she remained positive and was determined to make a difference. She believed that the gold ribbon that represents childhood cancer should be more recognizable. Despite the harsh realities she endured each day through her treatment plan, she remained active in her community raising awareness about childhood cancer. After Jacey passed away, we continued her legacy by raising funds and allocating those funds in supporting families with unanticipated medical expenses, research initiatives and raising awareness for childhood cancer.