MCSC exists to help return missing children to a safe environment.
The organization that was established in 1986 has evolved from one distributing posters to one embracing the latest technology to help police in the search for that child. MCSC also reaches out to enlist the help of other professionals in the search and location of missing children in addition to working with traditional media and online/social media to bring public awareness to cases of missing kids.
The Missing Children Society of Canada provides affected families with knowledge and resources throughout the search and reunification while ensuring that all its programs are free. This guarantees that all families in need of help receive it, regardless of their financial situation.
“For more than 30 years, the Missing Children Society of Canada has worked tirelessly to protect children and serve families. We believe there is no greater calling.”
– Amanda Pick, Chief Executive Officer
MCSC is a member of the Global Missing Children’s Network, an organization that includes agencies from more than 25 countries around the world. Members of the network share ideas, tools and research related to missing children and child abduction.
The Missing Children Society of Canada is committed to the search for as long as there are missing children.
When a child is missing from a safe environment the danger of exposure to high-risk activities such as substance misuse, sexual exploitation, human trafficking and even the risk of death increases.
MCSC uses the International Centre for Missing and Exploited Children’s (ICMEC) definition of a missing child as “any person under the age of 18 whose whereabouts are unknown.”
It’s important to understand the many reasons a child can go missing. ICMEC classifies missing children in these categories, which include but are not limited to:
What happens when a child goes missing?
Every minute counts. It’s important that authorities, such as police, be contacted so efforts can be concentrated around the search for that child.
In many cases, alerts will be sent out to members of the public whose help is vital to finding the missing child.
Typically, there are two alert scenarios when a child goes missing: the AMBER Alert, which is used sparingly, or the Child Search Alert, which is initiated by the Missing Children Society of Canada upon being contacted by police.
An AMBER Alert is a rapid emergency child alert system that is activated by police when a missing child under age 18 is believed to have been abducted and in imminent danger. AMBER alerts are sent through the National Public Alerting system to mobile phones and on broadcast media, through social media and on electronic highway signs.
Alerts include the name and a description of the abducted child, who he or she might be with and descriptions of any vehicle suspected of being used in the abduction.
AMBER Alerts are rarely issued, and criteria depends on the province, but they should be taken seriously by members of the public who play a critical role in the search.
Child Search Alert
Most cases of abducted or missing children do not fall under the AMBER Alert criteria, but police still need a connection with Canadian communities to get the word out. It’s at that time police notices are transmitted via the Missing Children Society of Canada’s networks to be shared and broadcast.
MCSC’s notices are a vital element of the organization’s mandate as a partner with police in the search for missing children.
“We believe that this program has the potential to improve traditional search and investigation methods and offer law enforcement resources which, given budget restraints, prove challenging for all agencies within the police community.”
– Superintendent Cliff O’Brien, Calgary Police Service
The Missing Children Society of Canada’s Child Search Alerts include people connected through social media, digital marketers, plus traditional and online media. The alerts are assembled to support police and allows them to share important information with the public. All information to the network comes directly from police.
No family should be left alone to deal with the trauma of a missing child.
MCSC helps families cope with the stress of a missing child, during the investigation as well as after reunification by helping them gain access to local agencies and resources established to help with the complex issues around missing children and child abduction.
“The difficult times that I went through while my daughter was abducted were highly emotional and it wasn’t easy to focus on the most important aspects of my daily life. The Missing Children Society of Canada’s family and peer support … has been great, helping me understand what is really happening with the left-behind parents, and how to cope with the pain.” – Reunited Parent and Former Program Participant
Investigation Services – (Search Support)
MCSC has an in-house team of former police investigators who work with federal and municipal police departments as well as international police in the search for missing children.
MCSC supports police in investigating stranger abductions, parental abductions, disappearances, and endangered youth cases.
If you contact us:
We rely on the generous support of donors like you. Without your financial contributions, our investigators wouldn’t be able to close one registered file every 2-3 days. Make a donation and help us to continue to provide our services to searching families.
Whether you want to make a one-time donation or join our monthly giving program, your support is essential to helping us reunite families. Every dollar makes a difference.
Donate your social feed and help locate a missing child by participating in the Most Valuable Network™.
CodeSearch™ is a rapid response program that engages corporate Canada in partnership with MCSC and law enforcement in the search for missing children. Learn more about the program and how your company can get involved.
Click here for other ways to get involved.